Insights
Overheard at the Reuters Health Webinar: 9 insights to pharma product launch strategies for success
- January 28, 2021
- Posted in Commercial Launch Excellence
The recent Reuters Health webinar, Launch Planning: Build your brand cohort and they will come, featured lively debate between leaders...
Laser focused and perfectly timed: clinical omnichannel data powers pharma marketing
- December 4, 2020
- Posted in Omnichannel Marketing
By Matt Apprendi, Vice President, Digital Solutions The past several years have witnessed a shift in the way pharmaceutical companies...
How Emerging Biomarkers in Non-Small Cell Lung Cancer are Driving New and More Innovative Targeted Treatments
- September 25, 2020
- Posted in Lab Testing Insights
Lung cancer is one of the most common tumors and about 228,000 new cases will be diagnosed in the United...
Prognos Intern Spotlight: Olivia Sborlini
- August 17, 2020
- Posted in Prog Spotlight
I am from King of Prussia, Pennsylvania but during the summers I spend a lot of time in Lewes, Delaware...
Lab Testing Trends Year-to-Date Through July 17
- July 22, 2020
- Posted in Lab Testing Trends
For the week ending July 17, national lab testing volumes increased 21% compared to the previous week. See the whole story on how testing trends…
Lab Testing Trends Year-to-Date Through July 10
- July 17, 2020
- Posted in Lab Testing Trends
For the week ending July 10, national lab testing volumes dropped about 7% compared to the previous week. Learn why this may have happened.
Lab Testing Trends Year-to-Date Through July 3
- July 9, 2020
- Posted in Lab Testing Trends
Despite a holiday week, market trends in lab testing volumes remain at a high point. See the latest trends.
Lab Testing Trends Year-to-Date Through June 26
- July 2, 2020
- Posted in Lab Testing Trends
Market trends in lab testing volumes are continuing to grow week-over-week. See the latest trends.
Lab Testing Trends Year-to-Date Through June 19
- June 26, 2020
- Posted in Lab Testing Trends
Market trends in lab testing volumes are not only showing signs of recovery but overall growth. See the latest trends.
Lab Testing Trends Year-to-Date Through June 12
- June 18, 2020
- Posted in Lab Testing Trends
As the market trend has stabilized, see the latest trends and what we're seeing as signs of recovery in lab testing volumes.