Insights
Overheard at the Reuters Health Webinar: 9 insights to pharma product launch strategies for success
The recent Reuters Health webinar, Launch Planning: Build your brand cohort and they will come, featured lively debate between leaders...
Laser focused and perfectly timed: clinical omnichannel data powers pharma marketing
By Matt Apprendi, Vice President, Digital Solutions The past several years have witnessed a shift in the way pharmaceutical companies...
How Emerging Biomarkers in Non-Small Cell Lung Cancer are Driving New and More Innovative Targeted Treatments
Lung cancer is one of the most common tumors and about 228,000 new cases will be diagnosed in the United...
Prognos Intern Spotlight: Olivia Sborlini
I am from King of Prussia, Pennsylvania but during the summers I spend a lot of time in Lewes, Delaware...
Lab Testing Trends Year-to-Date Through July 17
For the week ending July 17, national lab testing volumes increased 21% compared to the previous week. See the whole story on how testing trends…
Lab Testing Trends Year-to-Date Through July 10
For the week ending July 10, national lab testing volumes dropped about 7% compared to the previous week. Learn why this may have happened.
Lab Testing Trends Year-to-Date Through July 3
Despite a holiday week, market trends in lab testing volumes remain at a high point. See the latest trends.
Lab Testing Trends Year-to-Date Through June 26
Market trends in lab testing volumes are continuing to grow week-over-week. See the latest trends.
Lab Testing Trends Year-to-Date Through June 19
Market trends in lab testing volumes are not only showing signs of recovery but overall growth. See the latest trends.
Lab Testing Trends Year-to-Date Through June 12
As the market trend has stabilized, see the latest trends and what we're seeing as signs of recovery in lab testing volumes.